Welcome What's The Buzz Blog

No matter what your event may be, proper branding can make it more memorable for everyone concerned.
How?

• Colour scheme of linens
If you are using table linens, think about using the colours of your logo to subliminally heighten awareness of your company.

• Use gobo lighting to project your logo.
Although you would probably have screens for daytime meetings, what about the dance floor for the evening portion. Throughout the dinner, the floor is fairly empty and can easily be used, Once your guests are up on their feet, the lighting reverts to ambience.

• Your logo on food
There is a number of really talented food carvers out there, your logo could be incorporated into the side of a melon or into an ice sculpture (or full bar). You can brand the top of a cake at the Buffet, or cookies for a mid afternoon break.

• Your logo on napkins
Caterers are a crafty bunch, always providing napkins with their own logo as a form of advertising, for your guests. But for a reasonable price you could have your logo imprinted on paper napkins for use at the bar or on the Buffet table.

• Your logo on giveaways
If you are giving any kind of gift to attendees, and you have the time for processing, 5-10 days depending on the type of imprinting, you must use this opportunity to give your attendees a reminder of who you are.

• Think Outside the Box
One very clever planner I know had the living image of the logo, an American Bald Eagle, strategically placed at the door (on the arm of a very pretty Lady). The first and last thing the guests saw was this powerful and beautiful reminder of the company.